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Dana White with the Ram Rumble Bee SRT and customized Dodge Ram 1500 SRT-10

UFC President Dana White Pays $1.5 Million for Two Rare Ram Trucks

Stephen M 3 min read

Dana White buys first Ram Rumble Bee and customized Dodge Ram 1500 SRT-10 for $1.5 million.

Key Takeaways

  • UFC president Dana White paid $1.5 million for a pair of Ram pickup trucks.
  • The first Ram Rumble Bee was sold alongside a modified Dodge Ram 1500 SRT-10.
  • Auction funds will benefit Folds of Honor and the UFC Foundation.
  • The Ram Rumble Bee SRT features a custom paint scheme and a 3.0-liter supercharger upgrade.
  • The customized Dodge Ram 1500 SRT-10 has a unique yellow-and-black paint scheme and a naturally aspirated V10 engine.

What Makes These Rams Special?

The Ram Rumble Bee SRT that White is adding to his garage is painted in a custom shade of Diamond Black Crystal Pearl-Coat and Molten Red Pearl-Coat. It also includes the Direct Connection 3.0-liter supercharger upgrade for the 6.2-liter V8, meaning it now makes over 900 hp.

The custom Dodge Ram 1500 SRT-10, also won by White, rocks a one-off yellow-and-black paint scheme and includes power running boards, a soft roll-up tonneau cover, bed protection, and new floor liners. Power comes from the same 8.3-liter naturally aspirated V10 that powered the Dodge Viper back in the day.

Why Did Dana White Buy These Trucks?

UFC president Dana White paid $1.5 million for the two trucks, with funds going to Folds of Honor and the UFC Foundation. White has also starred in promotional campaigns for the new Ram Rumble Bee models, including commercials that aired throughout the UFC’s event at the White House in June.

Ram is also a partner of the TKO Group, the publicly listed company that owns the UFC and WWE. This partnership likely played a role in White’s decision to purchase the trucks.

How Much Did the Trucks Sell For?

The two trucks were sold for a combined $1.5 million, with each truck selling for $750,000. The funds raised from the auction will benefit Folds of Honor and the UFC Foundation.

What Will the Funds Be Used For?

The funds raised from the auction will be used to support charitable initiatives tied to Mexican Independence Day and to provide educational scholarships to the families of fallen or disabled military members and first responders.

Frequently Asked Questions

Q: How much did Dana White pay for the two trucks?

Dana White paid $1.5 million for the two trucks, with each truck selling for $750,000.

Q: What will the funds be used for?

The funds raised from the auction will be used to support charitable initiatives tied to Mexican Independence Day and to provide educational scholarships to the families of fallen or disabled military members and first responders.

Q: Why did Dana White buy these trucks?

Dana White likely bought the trucks due to his partnership with Ram and his role as UFC president. The trucks were also sold to benefit charitable causes, which aligns with White’s philanthropic efforts.

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